Recently, milk industry after one more business scandal exposed by the media: always “foreign brand” itself as the Mercy milk , Packaging and promotional claims in the “American brand” and “100% imported milk”, has recently been investigating the false propaganda, “foreign brand” identity turned out to be groundless fiction.
News that the U.S. Meals and Drug Administration (FDA) in U.S. meals production enterprise database did not uncover a name for Scient’s organization, which grace the firm in a public statement on the 13th of this month expressed “American Mercy International Co., Ltd. in China authorized to use Mercy ‘Mercy’ trademark, “and so does not match.
Earlier on June 12, Beijing Haidian District People’s Court formally grace milk organization “false marketing disputes,” placed on file. Case the plaintiff is a consumer in Beijing, said he took a fancy to promote infant formula mercy “American brand” and “one hundred% imported milk”, assured purchases only.
Can picture, in the ” Sanlu milk powder Event “, the Chinese shoppers of imported milk powder fanatical pursuit of that period of time, how significantly grace the landscape. Of course, has it all in the” American brand “beneath the halo of” proud “of the.
Farce? Scandal? Self-deception. Beauty Mlm leaders not too long ago arrested, “Madame Butterfly” in the arranging of commercial fraud, also has such a plot: the French cosmetic brand in Hong Kong-registered “Madame Butterfly” to the mainland to seek legal vacuum, big deception.
Careful people will notice that the present ceramic industry ought to have no shortage of “Italian ” brand presence. In addition, a lot more flooding, “foreign brand” phenomenon should be more clustered in Clothes And cosmetics industries. Let’s not closer appear at these “foreign brand” the root of its authenticity, but the phenomenon of speaking, it ought to reflect the opportunistic attitude of Chinese enterprises and some consumers, “Worship” consciousness. Possibly for some buyers, “imported” stuff is a excellent factor, but enterprises are trying to “manufacture” the who “imports” to match up. Known as one requires two to tango, not just right here, maybe reflecting the excessive pursuit of the foreign brands, to some extent, it is a manifestation of a lack of self-assurance individuals.
Mercy only hit on the muzzle. Here, I would like to recommend some possible “mercy”, and promptly adjust their attitude to the so-called “foreign brand” while replacing it. To avoid revelations not only affect Sell Much more will result in the “false propaganda” of the lawsuit disputes. We can openly and fully displayed the charm of self-creation, we have the strength, but never attempted and tried.
After all, is inseparable from the reform and opening up.
Country wide open, the hot domestic inflow of foreign capital, investment, trade, speculation, roasted seeds and nuts, and numerous other commercial games 1 right after an additional, confusing. Great country of 1.three billion people, tantamount to a hungry market place for global manufacturing and related industries vital opportunities for development, have knowledgeable the baptism of the industrial revolution in Western firms, they made superb inflow caused by pursuit of a all-natural of. Additionally, more than the years and their speedy integration into the deep understanding of Chinese culture and create targeted goods for the Chinese market place or business model, and successfully implanted in our lives and even consciousness. All of this, most of us do not see.
Some say 30 years of reform and opening up, China’s economic development has accomplished a great victory, but not a excellent business. These words might appear intense, but not unreasonable. Consist of Residence Appliances Beauty giant, launched lately within the group is nevertheless a great debate on the company model to bring out comprehensive development and its a variety of models drawbacks, into the new period and future trends in China and the globe marketplace.
In March this year throughout the exhibition in Shanghai, scene of a forum to my memory.